The vast majority of today’s buyers start their real estate search for Palm Springs area homes on the Internet. And we know that one picture is worth a thousand words. So why are so many agents still taking their own shall we say ‘questionable’ photos of their seller client’s properties?
Many of today’s buyers will choose whether to go see a property or not based entirely on the online photos and video tour. Using the services of a professional real estate photographer and our video team certainly costs more, but the result is magazine quality photos, and for luxury properties a video tour that presents each property professionally.
Personally I utilize one of the few in-house marketing teams in the desert and we invest in magazine quality photos of every property that we professionally market for our seller clients. Don’t you think it makes sense that the Realtor you choose to market your property is committed to aggressively and persistently invest in the sale of your home?
And if you’re a buyer looking at Palm Springs area properties online and you see some questionable photos of a property, they weren’t taken by us!